Aveda Corporation


Director, Store Design . New York , NY    November 2000 to May 2002.  Manager of all interior design projects related to the company both domestic and international. Charged with acquiring senior management approvals/delivery of documentation to facilitate design intent.




Display  facing promenade before renovation and clean, clear, well branded window after renovation.

Below is the Aveda Kiosk, designed by Kevin Hall with Ontario Store Fixtures, that maintained 70% of the store's sales while in renovation.

Aveda's mission is displayed at the forefront of every point-of-sale.  I moved the make-up station to the front of the store to get more natural light and to reflect the gardens into the store.